Today’s electrifying business landscape is abuzz with brands, both new and established. With every business trying to outshine another, creative agencies have become an indispensable resource that can refine brand identity to reflect its unique voice and values, enhancing brand recognition and visibility through creative and strategic services. From creating compelling concepts to designing impactful visuals and narratives, these agencies leverage their experience in grabbing the audiences’ pulse and uncoding the dynamic market trends for delivering game-changing solutions.
Dubai’s KNOW Creative, a full-service creative agency, established in 2016, emerges as a reckoning force in this domain. Amalgamating expertise across diverse creative verticals with authenticity and sincerity to challenge conventions and shape the brand’s long-term internal and external identity. Recognizing the pivotal role that modern technology plays in this domain, the firm also emphasizes careful adaptation and implementation rather than hurriedly jumping on the bandwagon, to preserve the ingenuity of the brands.
KNOW Uniqueness
In this dynamic industry, KNOW Creative’s pioneering position is cemented by its core values and approach to crafting tailored solutions. By carefully choosing clients to forge partnerships with, the company ensures it onboards brands that are ready to push the boundaries by questioning, challenging, and confronting their basic values and what they stand for. Gaining insight into this mindset, the firm creates plans and strategies to effectively shake things up, change the angles of approach, and carve out fresh perspectives and opportunities that enable the client to experience the power of transformational growth.
“At KNOW Creative, our promise is to match our clients' passion with our own—going above and beyond to transcend expectations. Being a creative partner means not being afraid to challenge the brief, or query preconceived ideas. We're an ideas agency, so the best clients embrace KNOW's core strength—to challenge everything and allow us to rip things apart to discover new points of differentiation, and offer fresh perspectives and bold ideas. We strongly believe that it's only when you allow things to flow freely, and new narratives to emerge, that fun is found and most importantly, creativity is uncovered”, shares David Kirkland, Founder.
Over the years, KNOW Creative has developed an extremely diverse portfolio of services and solutions,
which has given it the confidence to not just serve regional clients, but also attract international ones, along with the best talent to deliver exceptional results. These service areas include creative direction, brand identity, production and photography, event design, internal engagement, corporate communications, and animations and motion pictures. Equipped with a diverse and expert workforce from around the world composed of calligraphers, typographers, animators, photographers, 3D wizards and more, the firm distinguishes itself on the creative uniqueness that it truly offers. This, as KNOW states, had proved to be the foundation of its success.
Leveraging the expertise of these maestros, the company follows a methodical approach to creating solutions which starts with a deep dive into understanding and analyzing the very essence of the client brand. This process encompasses interactions and research to understand the brand’s values, personality and overarching goals.
Apart from comprehending brand voice, the team also immerses in understanding key insights about the brand’s target audience through extensive research and evaluation of key analytics points. With all key information at its disposal, the team at KNOW Creative starts collaborations with the client brands to translate key points and themes into visual content that attracts attention, presents a compelling narrative and holds the strength to forge emotional connections.
We strongly believe that it's only when you allow things to flow freely & new narratives to emerge, that fun is found & most importantly, creativity is uncovered
The firm drives brand success by crafting distinguished visual solutions that look stunning, but are equally effective in communicating the key brand messages that resonate with the target audiences. It is the team’s superpower to create emotionally rich yet crisp narratives and present them in diverse manners like 3D animations, photographs, films, and more, that helps brands reinvent their image and identity effectively.
Future Roadmap
“Since our founding, we have flourished on a unique creative approach. One that crosses continents and time zones, blends influences and languages, and leaps barriers and constraints. Our ambition? To reflect our clients potential with the same passion. We are committed to supporting brands with our comprehensive services, tailoring our approach to each brand’s unique needs and goals. We believe in creating meaningful brand experiences that drive growth and success, and as we envision the future, we're committed to leading the way in innovative technologies and digital platforms to enhance brand experiences”, further shares David.
Striving to pioneer the inclusion of technical advancements by enlightening clients of new possibilities, to create narratives that go beyond a set of guidelines, KNOW Creative has planned a strategic blueprint for the future. These plans are strongly rooted in the firm’s commitment to stay at the forefront of industry advancements and evolving dynamics, pushing the boundaries of creativity to unleash unbridled success, and bringing in specialist skills in data analytics and creative technologies to reinforce its dedication to go beyond traditional methodologies and demonstrate exactly why KNOW Creative outshines competitors.
David Kirkland, Founder, Know Creative
David Kirkland is the Founder and Executive Creative Director of KNOW Creative. With over 20 years of diverse creative experiences, he is known for crafting compelling brand narratives and connecting deeply with audiences. David's innovative strategies and forward-thinking approach lead teams to produce impactful content. His selfconfidence and leadership inspire others, while his keen eye for detail ensures effective communication and tangible results. David consistently pushes creative boundaries, staying at the forefront of industry trends and driving projects that leave a lasting impact in the competitive world of storytelling.
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