Mongolia's GDP is expected to grow by 5.5 percent in 2024 and 6.0 percent in 2025 according to the latest Asian Development Bank report. Mining and oil industries serve as forerunners of this economic development which in turn gives rise to demand for various kinds of corporate services and solutions. In this regard, the catering industry is experiencing exponential growth driven by demands in the corporate sector.
Be it industry, railways, or airlines, food and hospitality remain an integral part of all operations. Especially in a country like Mongolia where there are supply chain challenges and basic material scarcity, catering services need to make sure that all challenges are eliminated and necessities are met to the complete satisfaction of clients.
This is exactly what Red Rock Catering stands for in Mongolia, which associates with quality suppliers across the country to ensure that all supply chain challenges are met and premium quality product is delivered to clients. The company has an added focus on hospitality which makes it one of the unique service providers in the country. Providing good quality food combined with unparalleled hospitality makes Red Rock Catering stand apart in the market.
In several parts of the country, severe water scarcity can be witnessed, which acts as a major challenge for service providers acting in the catering services domain. Here, the company has created a definitive supply chain system that is impeccable and eliminates the challenge of water scarcity in any region in Mongolia. It is only because of dedicated management and its vision to succeed by overcoming all
odds that the company has gained a good reputation in the market in a very short period. “Climate change and water scarcity being a major concern is dealt with very seriously by us. We have dedicated departments for every operation and they act by a specific protocol”, mentioned Batkhuu Purev, Founder & CEO, Red Rock Catering.
Operational Excellence
There are three basic aspects that the company primarily focuses on.
First is the quality of food delivered, then the hospitality, and finally elimination of all kinds of challenges involved. When it comes to white-collar bookings, premium quality food becomes a must, and that this exactly what the company sticks to. It provides the best-in-class taste and quality of food and also maintains the highest level of hygiene at work. After this comes the hospitality. Red Rock Catering provides in-house training to all its employees regarding their social behavior and ways to attend to guests. It is the hospitality aspect that is lacking in the other players in the Mongolian market and this company has understood it well.
“We aim to implement SOP in the most efficient way in our service. SOP is an important part of our hospitality. Service workers work correctly on every detail and timing/sequence of every process and task. This includes training the manpower as well”, said Batkhuu.
As mentioned earlier, there are various supply chain challenges involved in the Mongolian catering services industry. Sometimes there is a shortage of raw materials and necessities like water which is why the company is associated with only the best and trusted suppliers of the country. “To us, commitment means everything. Once we sign a contract, we leave no stone unturned in keeping it. Hygiene plays a vital role in our industry and we, as a company, try to keep up to the best-in-class hygiene standards”, stated Batkhuu.
The company acts under Red Rock Holding which offers a range of services encompassing the introduction of innovative services, management support, and goods supply to service-oriented businesses, particularly in the hospitality and tourism industry, such as hotels, restaurants, and cafes (Ho.Re.Ka business segment). The company’s primary objective is to enhance the market competitiveness of its client organizations by elevating their capacity, boosting sales, and enhancing overall customer satisfaction.
Moreover, the company has expanded its reach by establishing subsidiary entities including Red Rock Resort, Red Rock Castle, Sanzai House, Red Rock Catering, and Greencity Garden. These subsidiaries operate in tourism, greenhouse farming, and hospitality services. “We have successfully introduced the Ready to Rock brand into the Mongolian business sector, contributing significantly to its ongoing development”, she added.
Red Rock Catering provides in-house training to all its employees regarding their social behavior and ways to attend to guests. It is the hospitality aspect that is lacking in the other players in the Mongolian market and this company understands it well
Future Endeavours
Red Rock Catering was established in 2020 and in a very short period, the company has gained significant trust and recognition in the market. It is one of the promising and emerging catering services providers in the country that has executed projects for railways and corporate companies, and has recently acquired one of the popular airlines in Mongolia as a client. “Moving ahead, we want to expand our services and keep up with the quality of products and services. We want to be known as one of the most trusted catering service providers in the years to come”, concluded Batkhuu.
Batkhuu Purev, Founder & CEO
Batkhuu Purev is the Founder and CEO of Red Rock Catering LLC. She has 20 years of extensive experience in the business sector. She has also completed advanced practical courses in Business Strategy, Analysis, Hospitality Management, and Change Management in the USA, Canada, and Germany.
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