FEBRUARYASIA BUSINESS OUTLOOK4Expanding the Reach The advertising market in Asia is experiencing significant growth and is poised to become one of the largest in the world. Digital advertising continues to experience the fastest growth. The formats of mobile and video have performed strongly, with mobile comprising a considerable share of the region's total digital ad spending. Advertisement agencies are playing a crucial role in helping businesses harness the benefits of advertising. In this special issue, we have focused on this domain. The cover story of this issue features Dolphin which is a Malaysia-based award winning boutique social and digital creative agency founded in 2011. It specializes in providing out-of-the-box brand strategy, social and digital marketing, and creative development. The achievements that Dolphin enables for its clients grow from the foundation of its quantitative and intuitive understanding of social media. Together with digital, creative production, copywriting, management, and marketing savviness, it has created some fantastic stuff and campaigns that work. Also featuring in the issue is Creative Media (CML) which has dedicated itself to promoting social justice and advocating for the marginalization of those living in poverty through disseminating knowledge and raising awareness. The CML AD Agency, based in Bangladesh, is a research driven advertising company that advocates for human rights, women's empowerment, and children's rights. The organization is structured with effective and experienced professionals to creatively serve the client and is equipped with modern technologies for audio-visual productions. Reading on you will find more such stories. Keeping abreast of the latest developments in this market, Asia Business Outlook has shortlisted the top 10 companies that have proven their excellence through innovation. In a bid to fulfill the customer expectations and contribute to the market's evolution with their result-oriented approach, these companies are raising the bar in quality of offerings and effectiveness of delivery. Do send your feedback and suggestions. Sudhakar SinghManaging Editoreditor@asiabusinessoutlook.com Vol 01 · Issue 2 - 1 · FEBRUARY, 2023 Alok ChaturvediPublisherManaging EditorSudhakar SinghAssociate EditorIndranil ChakrabortyEditorial TeamHima P MRoshan AktharAssistant EditorHeena KousarManager - DesignPrabhu Dutta A.R.N RayEditorial queries editor@asiabusinessoutlook.comSales Team Vinson Raj Ezekiah S. EdwardKommareddy Lahari S ShajilalAkshay Pratap SinghTo subscribeVisit www.asiabusinessoutlook.com/subscribe/ or send emailto subscription@asiabusinessoutlook.comMagazine Price is $50 per issueEditor Alok ChaturvediPrinted and Published By Alok Chaturvedi on behalf of Biz Print Media Pvt. Ltd. and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017.Copyright © 2023 Biz Print Media Pvt. Ltd. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.Senior Designer Rajesh R BVisualizer Varun B Aruna Kumari K GM Sales & Marketing Nagendra Kumar KCirculation Manager P Magendran
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