NOVEMBERASIA BUSINESS OUTLOOK4 Vol 01 · Issue 2 - 1 · November , 2022 Publisher Alok Chaturvedi Managing Editor Emmanuel Chiristi Das Editorial Avinash Barik Heena Kousar Hima P M Samatha SP Manager - DesignPrabhu Dutta A.R.N RayEditorial queries editor@asiabusinessoutlook.comSales Team Harold Vinson Ezekiah S. EdwardGopalkrishna Sharan To subscribeVisit www.asiabusinessoutlook.com/subscribe/ or send emailto subscription@asiabusinessoutlook.comMagazine Price is $50 per issueEditor Alok ChaturvediPrinted and Published By Alok Chaturvedi on behalf of Biz Print Media Technologies Pvt. Ltd. and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017.Copyright © 2022 Biz Print Media Technologies Pvt. Ltd. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher. Designer Mrigank Sharma Cover Concept Amit VermaGM Sales & Marketing Nagendra Kumar KCirculation Manager P MagendranAkshay Pratap SinghEditorial"The secret of change is to focus all of your energy, not on fighting the old, but on building the new"- Socrates. He undoubtedly knew a tonne about how lot effectively build a brand or any kind of business. Additionally, he lived in the time before Christ.The brands of the future are more adaptable and driven by disruptive technology than the brands of the past. Brands that don't periodically cause a ripple in the market's structure are likely to disappear. This change forces industry titans to constantly work to stay afloat, whilst tiny enterprises are able to quickly adapt.With branding ideas and solutions being more readily available, consultants have upped their game. A brand performing better will politely ignore a brand doing good. No one seems to object. One might be offering the most complete HR solution, taking care of every aspect of the many corporate activities. Enter the second competitor, whose system focuses solely on payroll administration and which dominates the market with its accurate and precise machine learning algorithms. This guarantees the exit of the initial solution supplier, however questionable that may be. The takeaway is that you may become the most favoured brand of choice by building your products around excellent ideas and techniques.The most important aspect of your business plan is branding, which is far more difficult than it first appears to be. For this reason, branding agencies are very useful. When you need them, choose from the list of branding consultants. After all, the objective is to strengthen the brand and increase its marketability. It is true that you must stand out if you want to be noticed.Emmanuel Christi DasManaging Editoreditor@asiabusinessoutlook.comCatapult the Marketability
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