DECEMBERASIA BUSINESS OUTLOOK4 Vol 01 · Issue 2 - 1 · December, 2023 Alok ChaturvediPublisherManaging EditorSudhakar SinghAssociate EditorIndranil ChakrabortyAssistant EditorHima P MEditorial TeamP Tejaswini Roshan Akthar Nalini BramhanapalliManager - DesignPrabhu Dutta A.R.N RayEditorial queries editor@asiabusinessoutlook.comSales Team Vinson Raj Vandana M Kommareddy Lahari S Shajilal Akshay Pratap Singh Shubham GroverTo subscribeVisit www.asiabusinessoutlook.com/subscribe/ or send emailto subscription@asiabusinessoutlook.comMagazine Price is $30 per issuePublisher Alok ChaturvediPrinted and Published By Alok Chaturvedi on behalf of Biz Print Media Pvt. Ltd. and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017.Copyright © 2023 Biz Print Media Pvt. Ltd. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.Senior Designer Rajesh R BVisualizer Varun B V. Hari Priya GM Sales & Marketing Nagendra Kumar KCirculation Manager P MagendranGCC's MICE MomentumIn recent times, the Meetings, Incentives, Conferences, and Exhibitions (MICE) sector in the Gulf Cooperation Council (GCC) region has experienced significant expansion, cementing its status as a thriving center for business gatherings and events. The GCC has emerged as an increasingly appealing destination for hosting a diverse range of events, spanning corporate meetings, large-scale conferences, and exhibitions. The robust growth of the MICE industry in the GCC can be attributed, in part, to the region's strategically advantageous geographic location. Situated at the convergence of Europe, Asia, and Africa, the GCC nations serve as a convenient meeting point for international businesses and organizations. This geographic positioning has led to a surge in demand for hosting conferences and events, fostering global economic collaboration and knowledge sharing. Moreover, substantial investments in cutting-edge infrastructure have played a crucial role in drawing MICE activities to the GCC. The region boasts world-class convention centers, conference facilities, and exhibition venues that adhere to international standards. Cities like Dubai and Doha, in particular, have become synonymous with hosting large-scale events, offering state-of-the-art facilities tailored to the diverse requirements of event organizers. The growth of the MICE market in the GCC is further fueled by incentive travel, with the allure of luxurious accommodations, iconic landmarks, and distinctive cultural experiences making the region an enticing destination for companies seeking to motivate and reward their employees through incentive programs. Furthermore, GCC governments have recognized the economic potential of the MICE sector and have implemented supportive policies and initiatives. These efforts encompass streamlined visa procedures, financial incentives, and collaborations with industry stakeholders to enhance the overall appeal of the region for hosting international events. Keeping abreast of the latest developments in this industry, Asia Business Outlook has shortlisted the select few companies that have proved their excellence in this field through their innovative approach. In a bid to contribute to the market's evolution with their result-oriented persistence, these companies are raising the bar for efficacy in this domain. We look forward to receiving your feedback and suggestions.Sudhakar SinghManaging Editoreditor@asiabusinessoutlook.com
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