The global elevator and escalator market is expected to grow at a 6.7% CAGR from $83.86 billion in 2022 to $132.08 billion by 2029. The growth of the market is attributed to the massive growth of the global real estate industry. As part of space optimization, emerging civil engineering technologies will necessitate the inclusion of Vertical Transportation in practically all types of projects. India and China account for the majority of their supply in the global elevator and escalator market, which presents these countries with numerous opportunities. The market will always want the best product in the world to be offered in their local market at competitive prices.
This is the advantage that GMV Group holds. GMV Group is a pioneer in Hydraulic Elevator technology, as the theory of Hydraulic Elevators was invented by GMV Group's Honourable Chairman, Angelo Martini way back in 1958. GMV is the world's number one in Hydraulic Elevator technology as close to 1million lifts work worldwide with GMV technology.
With its continual efforts to offer world-class products, the company is present in 23locations worldwide and thus ready to serve any increase in demand. GMV India is a 100% subsidiary of GMV SpA, Italy, founded in India in2013. GMV India is the 23rd global subsidiary and the group's youngest. Within the last 9 years, GMV India has maintained its leadership position by grabbing 45% of the Indian Hydraulic Elevator market. Even during the odd times of Pandemic, GMV India was enabled by the government to give its lifts to hospitals and exports as part of Essential Services.
Keeping the graph upward even during COVID-19, GMV India is expanding at a CAGR of 78.9%. The GMV Group is continuously working towards bringing Innovation through R&D, and GMV India as part of the group is following in the footsteps of its parent firm and recognizes that leadership comes with responsibilities. “As the market leader with the largest market share in India, it is our responsibility to understand client demand and expectations. We want to comprehend every end-user demand, not just in the present, but also in the future,” signifies Dr. Santosh, Executive Director & CEO- Gulf, Southeast Asia.
An Edge over the Others
GMV India's products are available to its clients through a strong network that practically encompasses the entire geography of India. GMV India provides Hydraulic Lift Components and Complete Lifts and has served more than 11000 Lifts in India over the last 9 years. As aforementioned, the firm understands its responsibility as a Leader and is just not limited to supplying products and believes that services are most important. Though GMV never participates in installation or AMC, the company believes that lift technicians should be well versed with GMV products. As a result, it offers free technical
training at its training center, which is organized every quarter. There are numerous intrinsic beauties of GMV Hydraulic Lift that are already integrated into its products and will continue to work on adding those perpetually. The firm has an honest approach to providing the finest products to its clients, and most significantly, as guided by its Group Director Dr. Marco Martini, the firm adheres to the UMBRELLA STRATEGY, in which it cares for every client under GMV UMBRELLA. GMV is the only firm in the world with a unique market positioning that offers best-in-class Hydraulic Elevators. GMV's marketing philosophy titled as "GLO-CAL" approach.
It is a combination of the words GLOBAL and LOCAL. With its GLOCAL approach, the firm seeks to offer GLOBAL QUALITY products through LOCAL HANDS in every market in the world. “In the GMV Network, we have channel partners who join the TREE as GLOCAL PARTNERS and become part of the GMV Family. Our GLOCAL PARTNERSHIPS are founded solely on mutual respect and an open WIN-WIN-FAIR-FAIR (WWFF) relationship. GMV considers Relationships to be more important than monetary gain at any level. This, I believe, distinguishes us from the other players in the sector. As the leader of GMV India, I would like to take this opportunity to extend my heartfelt gratitude to all GMVians,” emphasizes Dr. Santosh.
Vision and Mission
Dr Santosh shares the Vision of GMV India to be the “Most Trusted” and “Customer Centric” Hydraulic Elevator Solution Provider in the world and is driven by the Mission to strengthen its Global reputation of Hydraulic Elevator Standards. The firm’s deepest purpose as an organization is to delight every life worldwide using Vertical Transportation through its highest professional standards of Hydraulic Elevator Technology. Every year at the closure of the financial year, GMV India meets with its Partners in a STRATEGY MEET to review progress toward its STRATEGY and MISSION as a TEAM. The Team has taken up a new challenge taking its business to three-fold in the next 6 years. This objective has been named as its 3X Vision to be achieved till 2025.
GMV is the only firm in the world with a unique market positioning that offers best-in-class Hydraulic Elevators
Dr. Santosh concludes “I’m glad to mention that progress toward our 3X Vision is proceeding so well that we might reach the finish line much sooner than anticipated. I would like to thank our esteemed partners, including Johnson Lewis, Manoj Sinha, Prakash Bhikule and Neville Lobo, who have contributed significantly to our 3X growth. GMV India would like to thank all of our former employees, current staff, suppliers, GLOCAL partners, and every client that uses GMV Lifts. GMV India is eager to hear suggestions from industry players and is committed to taking every step toward customer delight. He emphasized on GMV’s core ideology of CO-EXISTENCE.”
Dr. Santosh, Executive Director & CEO- Gulf, Southeast Asia
Dr. Santosh is a Mechanical Engineer and an MBA pass out from the University of Mumbai, who was the only sponsored student from the Business school to have done an Internship in Japan. He achieved – a merit rank in the Maharashtra Government Scholarship Examination in the year 1982. At the age of 20 years, he implemented the ‘Clean & Build India’ which was undertaken at Nerul Navi Mumbai. He completed his Ph. D in management topic of “Leadership in Work-Life Balance”. Dr. Santosh has authored and published numerous articles on Management in National and International Publications, and recently on 14th Oct 2021, he published his book on “Sport class Thinking Towards Business Success”. Dr Santosh was also awarded as “COVID-19 WARRIOR” by the Hon Governor of Government of Maharashtra on 27th Nov 2021. Prior to joining GMV India, Dr. Santosh held prominent positions in several organizations of repute on the international front. He was honored with the "YOUNG ENTREPRENEUR" award along with a gold MEDAL in New Delhi. Dr. Santosh is also a Marathon Runner who participates in TATA HALF MARATHON every year in Mumbai including various other Marathons. Marathon runs have taught him an important lesson to 'Stretch your Limitations' to get the most out of any situation. The joy of learning is where he received his values.