Rapid industrialization and the rise in the adoption of industrial catalysts in various end-use industries have driven the demand and growth of the catalyst market. Key manufacturers are investing in research and development activities to introduce innovative, cost-efficient, and high-quality catalyst products in order to generate lucrative industrial catalyst market opportunities.
In recognition of their extraordinary achievements and contributions in the manufacturing of Catalysts for various industrial applications, Asia Business Outlook presents ‘Top CEOs in Manufacturing Industries’ – one among those leaders is Prakash Babu Surya, CEO, Sud-Chemie India. Leveraging his experience of leading Sud-Chemie India for over 30 years and expertise in adapting to industrial catalyst market trends to broaden the company’s revenue streams, he has not only transformed the industry but has also embraced sustainability as an integral part of his leadership vision.
The Journey
Prakash joined Sud-Chemie India in the year 1992 and has been the CEO of the organization for the last 12 years. From the very beginning, he has been ambitious, highly confident, and a strong individual performer. With a fiercely competitive mindset, his aim has been to optimize the performance of the business, which has enabled him to climb the corporate ladder, and his stake in the company’s overall performance gradually took precedence.
Even before he took the position of CEO, Prakash had been involved in defining competitive visions for the company and striving to be the best while pushing his teams to work hard and learn from challenges. With his unrivalled experience, Prakash has been empowering Sud-Chemie India in product development, and entering new segments while making sure that the decades-old legacy is able to maintain the quality, cost, and services that it has been providing the customers. As a significant torchbearer of the company, over the years, Prakash has been able to transform the work culture and ethics within the organization - involving every employee in the decision-making and making them feel that they have evolved with the vision and the everyday growth of the business.
This approach has helped to create ownership in the organization which has enabled the company to achieve 20 percent CAGR in the last two decades both in the top line as well as in the bottom line.
Contributing to a Sustainable Future
Safety and sustainability are the topmost priorities for Sud-Chemie India; every action and decision that is taken by the organization includes a complete holistic review of safety and sustainability. It is one of those organizations that realized the importance of sustainability in the manufacturing industry very early and took steps to foster economically sound processes that minimize negative environmental impacts while conserving energy and natural resources. It installed a windmill and biomass boilers in its manufacturing units to minimize waste, conserve resources, and reduce greenhouse gas emissions associated with the production.
Its demonstrations aim to reduce CO2 emissions by 40 percent from 2019 levels by 2030 and become wholly carbon neutral by 2040. Over the past 30 years with the organization, Prakash has been significantly contributing to the vision of building a worldwide reputation for pioneering products and exceptional service, with innovation, environmental sustainability, and community development at the core of everything that the company does.
Excellence and innovation are a part of Sud-Chemie India’s work culture & ethics which helps in enhancing the decades-old reputation of the organization
A Way Toward Excellence & Innovation
Continuous innovation is what moves Sud-Chemie India forward. With in-depth knowledge of chemical engineering and almost 40 years of collective industry experience, Prakash has been focusing on continuous innovation as an approach to product and service development that encourages continual improvement. As the CEO, he is fostering a way of working that encourages teams to continuously create, test, and refine new ideas in order to stay ahead of competitors and create value for customers. He works closely with vendors and experts in the field to instigate cutting-edge innovations in manufacturing processes to develop excellent products and services that meet the demands of the market. Excellence and innovation are a part of Sud-Chemie India’s work culture and ethics which helps in enhancing the decades-old reputation of the organization.
Leadership Philosophy
As the CEO, the cornerstone of Prakash’s leadership philosophy is to align employees with the company’s vision, culture, and ethics and connect with them on an emotional level so that they are motivated to contribute to the company’s success. He religiously believes that if given a positive working environment, employees are encouraged to find fulfillment in both their work and personal lives, which improves their job satisfaction, and increases their productivity. His future roadmap for the organization includes achieving sustainability in its processes, fostering complete satisfaction among employees, and delivering innovative products and services that always keep the business a step ahead of the competition.
Prakash Babu Surya, CEO
A successful business leader, leveraging four decades of industrial experience to represent robust trends in the Indian manufacturing industry and reshaping its processes through innovation.
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