Adobe and Antom, a top supplier of digitization and unified merchant payments under Ant International, formed a strategic alliance to deliver customized digital marketing products and an enhanced payment experience for Adobe's clients throughout Asia.
Customers can have a more customized payment experience by selecting their preferred payment method at checkout after making product selections on Adobe.com.
“At Adobe, we’re always looking to deliver elevated and localized experiences for our customers. As our base of customers in Asia fast expands, we’re excited to announce our partnership with Antom to integrate localized payment options for our customers and unlock new growth opportunities in the various markets we’re expanding with Antom into,” said Matt Wegner, Vice President, Global Payments, at Adobe.
Adobe's user-centric approach will be strengthened globally through the integration of localized payment systems. Through the use of Antom's extensive acquiring network, cutting-edge payment technology, and wide coverage of local payment methods throughout Asia, Adobe will be able to streamline transaction flows, boost conversion rates, and guarantee quick, safe, and economical payment settlement.
Eight new alternative payment methods, including AlipayHK (Hong Kong Special Administrative Region, China), DANA (Indonesia), GCash (the Philippines), Kakao Pay (South Korea), Momo (Vietnam), PayPay (Japan), Touch 'n Go (Malaysia), and True Money (Thailand), will be introduced in eight major Asian markets during the first phase of the partnership. In the future, both businesses might look into ways to offer more payment options, such as digital wallets, bank transfers, and credit cards.
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