GENEXYZ, an Indonesian firm that provides virtual influencer and human IPs, announced the close of a $1 million seed funding round led by East Ventures on August 2. Other investors in this round of funding include Emtek, MDI, Trinity Optima, and Massive Music, according to GENEXYZ.
Future Creative Network (FCN), a previous round investor, also took part.
The company intends to use the funding to expand its business reach to the Southeast Asian market and develop more interactive technology that can effectively connect with relevant communities and maximise its impact on clients, according to the statement.
“We are delighted to have earned the trust of our investors through this funding round,
“This is a compelling validation that our vision of introducing metahumans and virtual influencers aligned seamlessly with the digital media landscape,” said Belinda Luis, Co-Founder and Chief Executive Officer of GENEXYZ.
According to her, the company creates all of its products in-house, utilising cutting-edge technology and top-tier talent.
"We remain committed to further enhancing the expertise and capabilities of our team across diverse industry domains, while fortifying our existing community, distribution channels, and ecosystem," she added.
Belinda Luis and Christian Melvin (Co-Founder and Chief Product Officer) saw limitations in content, interactions, and influencer functions and founded 2022.
They believe that building the credibility of a brand or company necessitates the use of technology-based solutions to create optimal interactions that can represent the companies' credibility in the long run. GENEXYZ presents itself as a modern solution for brands looking for the best market voice in the creative, advertising, and Web 3.0 ecosystems.