Yield Engineering Systems, Inc., a leading manufacturer of process equipment for semiconductor advanced packaging, life sciences, and "More-than-Moore" applications, announced today the appointment of Yee Ching (YC) Wong as Vice President of Business Development for the Asia Pacific region to the company's senior leadership team.
Mr. Wong, who is based in Singapore, is in charge of driving product penetration as well as increasing backlog and revenue in the region. He will collaborate closely with the Global Sales team at YES to meet booking and revenue targets, expand the customer base, and address new opportunities.
Mr. Wong spent six years as the Senior Director of Product Marketing at Veeco SE Asia Pte. Ltd. before joining YES. In that capacity, he successfully managed the regional integration of the Ultratech and Veeco sales teams and delivered exceptional results with key customers. He joined Ultratech in 2004 as a Senior Sales Manager in Shanghai and progressed through sales positions of increasing responsibility in Taiwan, China, Korea, and Singapore to become Ultratech's General Manager of Litho Sales in Asia.
"I am delighted to welcome YC to the YES senior team," YES Asia President Alex Chow said. "YC is a proven leader with a strong track record in the semiconductor capital equipment market. We anticipate that his market knowledge, business acumen, and well-honed teambuilding skills will serve him well in driving YES's market share growth in this dynamic region, as well as strengthening key customer relationships at the C-suite and SVP levels."
Mr. Wong has a Bachelor of Business Administration from the University of Western Sydney in Australia, as well as an MBA from the National University of Singapore.