From Japan to the World: The Ever-Growing Popularity of Anime

Amazon Prime members are now having access to Crunchyroll animation content which has recently been introduced into the platform. 13,000 titles having over 46,000 episodes are currently available to Amazon Prime members that include popular anime like One Piece, Jujutsu Kaisen, Spy X Family, Demon Slayer and others. There are various other examples across the entertainment sector of the globe where Japanese anime has gained popularity and has been made accessible to consumers. From a very few channels that used to play animations, now there are thousands of platforms in TV and internet through which consumers can watch their favorite shows and fulfill their anime love.

“Crunchyroll offers an anime adventure for every kind of fan. From sports to romantic comedy, horror and action to slice-of-life, even the anime-curious can get immersed in our library. We look forward to welcoming new fans into the anime community through our launch on Prime Video Channels”, said Terry Li, executive VP of emerging business, Crunchyroll to the media.

Transformation has taken in the world of anime and it no longer confined to Japan but has spread its enthusiasm and craze across numerous other countries in the world. Few aspects that have facilitated the spread of anime among enthusiasts across the world are noteworthy in this regard.

Growing Love for Anime

Watching anime is no more confined to Animax Television network which had been one of the primary sources for anime in Asia. There has been an emergence of various other television channels and Over-the-Top (OTT) platforms that have spread the love for anime across the continent. These platforms have been broadcasting anime for a few years now and have been able to capture the hidden enthusiasm about these TV shows in consumers across the continent and other parts of the world. It is not possible to explain the response that this has received from the consumers not only because of the growing acceptance of anime but also the culture shock it is providing to the present generation. Consumers are excited about the new shows that are streaming and more enthusiasm can be found for the old shows that were released in Japan a long time ago but were not available to the people of other countries.

In this regard, Crunchyroll has started playing anime content through amazon prime and Netflix had already added shows like Naruto, Naruto Shippuden of the Manga anime series and various other popular anime like Baki which has gathered much recognition and enthusiasm among consumers.

Emerging with Content Exclusivity

Each and every anime show has an exclusive idea and story to look back to. It is perhaps one of the most important visualization of creative genius at work. If we go back in time and stress on our childhood anime shows like Dragon Ball-Z, BeyBlade, Naruto or One Piece, each one of it had something to give to the consumer which is unique to its perspective. These shows are entertaining and at the same time educational.

Narrowing it down to an example of such kind, a predominant teaching all across the series Naruto is to “Never Leave Your Comrades Behind”. If taken in an educational way, this teaching can impart the basic ideas of friendship and trust into a child in a very playful way. Content exclusivity has been unique to the world of anime and has been one of the primary reasons for its growing popularity across the world.

Advancing Animation Technologies

With the innovations in VFX and design thinking technologies, the anime industry is flourishing by putting abstract imaginations to play. Anime shows like Jujutsu Kaisen and Baki show such explicit visual imagery and illustrations which will make one get amazed very easily. There has been an emergence of various solutions and service providers in the animation industry in this regard who are equipped with the latest technologies and are able to clearly illustrate complex imageries that would excite potential viewers. The kind of creative genius that the anime industry has is unparalleled to the rest of the creative industries across the world.

To give examples, anime shows like Accel World and Dimension W have complex representation of technologies in themselves which are exciting enough to lure the attraction of viewers. There are various other shows which show authentic technology representation and unique explanations.

As we can see that the love for anime has growth globally and broadcasters all across the world are trying to engage the audience through exclusive anime content. With the emergence of advanced animation technologies and unique ideas, the industry is poised for a multidimensional growth in the coming years.