The current market for Animation Companies in Asia is massive, with demand surpassing supply. OTT platforms generate a lot of content which necessitates the use of CG and VFX services, and the upcoming Metaverse will require huge art assets. In Malaysia, the animation industry was valued at over US$1.6 billion in 2020, with exports in the sector standing at over US$285 million, doubling from 2014. Local animation studios also produced more than 65 original pieces of intellectual property, creating nearly US$40.5 million in export value and expanding its presence to more than 120 countries.
The outsourcing service of Malaysia has also received recognition around the world. The major factors in Malaysia are multicultural urban conditions, government openness, and preferential policies. It brings together many outstanding and creative talents from the Asia Pacific and has gradually developed into an Asia Pacific outsourcing center. Flystudio, established in 2001, is one such leading Animation & VFX production studio in Malaysia, covering VFX, Animated production, Game Assets, and Cinematic production.
The company has a technical staff with over 20 years of expertise, having created highly acclaimed international film projects, collaborated with top Japan, Korean, China, and US production companies for many years, and has marketing representatives in Toronto, Canada, and Shenzhen, China. Flystudio is one of the few companies that offer a comprehensive range of services, such as Film/Television Visual Effects, Animated Films/TV Series Production, Game Assets, Game Cinematic/PACHINKO Production, Advertising, and VR Game Production.
The firm is also one of the Netflix-Certified VFX vendors in Malaysia. Moreover, with many years of the project production pipeline and rich platform resources, Flystudio cooperates with the government and universities in talent training. The training courses cover animation and production. “We are committed to training industry outstanding artists; the center's talent pool resources have also increased our core market competitiveness. We currently have 5 training venues in Malaysia, located in several states,” adds Wee Meng Hee, CEO.
Core Competency
Flystudio provides a full range of services, has
teams formodeling, rigging, animation, lighting, effects, simulation, and compositing. Each team can work independently or collaboratively depending on the needs of the project. The firm also has a Producer team that works closely with the Supervisor and Lead of each team to allocate and manage production and quality.
National Film Development Corporation Malaysia (FINAS), Film In Malaysia Incentive (FIMI) provide 30 percent cash rebate for Qualifying Malaysian Production Expenditure. Its personnel will assist its clients at every step of the way, from filing for the rebate to meeting the requirements and finalizing the documentation required to wrap things off. The proficient team has the know-how. Flystudio's China branch, officially opened in April 2018, is based in Shenzhen. The team behind it is the city's first batch of VFX artists and producers.
They had developed several production tools/software with their R&D section, including VR/UE4 Real-time Compositing system, Smart Picture Roto Tool, Multi-screen fusion 3D playback system, 3D Projection simulation system, and so on. With the quantity of skill and the vast market, Flystudio has also connected with numerous US, Japan and Korea production enterprises, and it anticipates that in the future, this resource will gradually become its main core competitiveness.
The Road to Success
Flystudio began as a CG (Computer Generated) Production Studio, producing TV commercials and VFX for feature films for local advertising agencies. has produced numerous well-known TVC productions. Its strength is in creating mascot characters for its clients, such as Nippon Paint's "Blobby" and Petronas Raya's "Poji" and "Mak Jah," which have captured the hearts of Malaysian and Indonesian audiences. In 2006, it ventured into game art outsourcing, JV with UK game company Igloo Digital Art. In 2010, JV with Japan's top CG powerhouse Digital Frontier in full CG feature film production, 2020, started to provide VFX production to Netflix, recently collaboration with Warner Brother Animation and WYSIWYG Korea.
Flystudio was established in 2001 and has produced international numerous well-known Animation and VFX productions
With many years of project production experience, Flystudio is slowly solidifying its Know-How and production pipeline. And, as it advances forward to new heights, its roadmap is in a comprehensive way, to continue to grow the team, train more talent, and solidify its production pipeline.
“We also begin developing our own film IP and co-produce with an overseas partner. We believe that when we are great, people will come to us,” concludes Wee Meng Hee.
Wee Meng Hee, CEO, Flystudio
Wee Meng Hee has over 30 years of hands-on experience in the Malaysia Film / Animation / Visual Effects and Game industry. He is the Founder and Producer of Flystudio Sdn Bhd, one of the leading Animation & VFX production studios in Malaysia. He has produced critically acclaimed international film projects including GANTZ – 0, Metal Gear Solid, Resident Evil, and Tekken. Won triple Best Animated Film Awards in the International 3D Society in Japan. He was one of the advisory panels for National Film Development Malaysia (FINAS), a Board member of Pincer MBI Studio, and an advisory panel for Beijing Animation & Game Industry Association (BAGIA), actively involved in China - Japan - Korea - Malaysia film and animation industry development and film training center, training apprentice in developing production, post-production skills, film business know-how as well as knowledge in copyright and international rights trading.