Rapid technological advancements that are currently happening across the globe have completely disrupted the way businesses operate. Due to the increased smartphones penetration and cheap access to high speed internet, consumers today are increasingly going the ‘digital’ way and prefer to interact with the companies over digital mediums such as mobile applications or websites.
As a result, businesses across all industries are now forced to have a digital presence in order serve their customers better and stay ahead of their competition. According to P&S Intelligence’s recent study, the Indian digital transformation market which stood at $24.5 billion in 2018 is expected to grow at a CAGR of 74.7 percent from 2019-2024.
The humongous benefits that digitization offers such as enhanced process efficiency & productivity, ability to identify & focus on potential customers, scalability and data-driven decision making are some of the key factors driving the digital transformation wave today. Among the multitude of IT companies currently enabling businesses in their digitization process, one company stands a notch higher than the rest is v2Web. Founded in 2012 by Mithilesh Kumar Gupta (Director), the company is a full-fledged digital technology solutions company that has created a niche for itself in the industry through its profound industry expertise, exquisite service offerings and a customer-focused approach to business.
“Due to the variety of initiatives that are being launched by the government to promote business setup in India, there has been a considerable increase in the number of business incorporations that are currently happening across the country in recent times. Since most of them are startups with very limited budget for marketing and customer acquisition, they rely heavily on digital marketing. We are witnessing tremendous growth in this segment due to our country being home to the second highest number of internet users in the world. As a result, both upcoming and existing traditional businesses are showing a lot of interest towards implementing digital transformation in recent times”, explains Mithilesh.
Diverse Portfolio of Offerings
As an end-to-end digital technology solutions company, v2Web offers services majorly under four areas – Web IT Infrastructure, Cloud-based Application Development, Mobile App Development and Digital Marketing. Additionally, the company also offers Virtual Employee Outsourcing and ICT Solutions, thus enabling its companies to focus more on their core business functions while it takes care of their other operational needs. Furthermore, v2Web strongly believes that a one-size-fits-all approach is ‘strong no’ when it comes to digital solution and thus personalizes each of its services as per the client requirements.
Business owners usually face a lot of challenges in terms of server downtimes and various other related issues, wherein the service providers blame each other instead of solving the problem at hand. Thus, it becomes a tedious and time-consuming task for organizations to contact each one of them separately, explain the issue and get things rectified from all of them. v2Web is one true lifesaver in this regard, wherein it is successfully steering companies out of these rough waters by acting as a one-stop-shop for all their digital transformation needs. Some of the key factors that make v2Web’s services the
most preferred in the market are impeccable & inspiring design, cost-effective, state-of-the-art digital assets, technically skilled team, flexible business model and 24x7 customer support.
“We first clearly understand our customers’ existing business workflows, daily functions and the models that their various departments operate on. Post this, we identify the barriers in their existing processes and develop targeted solutions that only take care of those functional aspects instead of completely changing/replacing the entire process with a new tool or function. This way, we make sure to keep our digital transformation solution as per our client’s business function, while simultaneously ensuring that they do not deviate too much from their previous processes. We are among the very few handful of companies in the market today that are offering every digital transformation solution under a single roof, that too at a very budget-friendly price”, says Mithilesh.
Unique Client Engagement Process
Keeping client satisfaction as paramount, v2Web has an elaborate client engagement process, wherein it handholds the clients throughout the entire process cycle, right from the initiation phase to delivery and even after-sales support. Firstly, the company talks to the client, understands their requirements, prepares a requirement understanding document (ROD) and sends it back to them for their opinion & feedback. Post getting the client’s approval for the ROD, it then prepares a workflow diagram and helps the clients visualize the end product that it would be developing.
Only after this does the company commences the coding process, decides the module, and publish it on the development URL for testing by both the internal team as well as the client representative whom it involves throughout the process. Going that extra mile, v2Web ensures to make its customers as comfortable as possible by always keeping the ‘emotion’ factor in mind throughout its engagement with them. This unique and elaborative approach to customer engagement has enabled us to gain 100 percent customer confidence in the work the company does.
V2web has an elaborate client engagement process, wherein it handholds the clients throughout the entire process cycle, right from the initiation phase to delivery & even after-sales support
Adding further, Mithilesh says, “Our company’s motto is ‘Real People in Virtual World’. In today’s tech-savvy digital world, everything is automated and seems mechanical, leaving almost zero scope for human emotions. We at v2Web aspire to redefine the way digital businesses function today by offering technology-backed digital services with a touch of human emotions. We strive to build a sense of trust and awareness among such customers by being agile, always readily available, and most importantly, engaging actively with one representative from each of our clients throughout their entire digital transformation process. At v2Web, we treat our clients’ success as our own success and are thus always ready to go that extra to ensure 100 percent client satisfaction by leveraging our profound experience in web technologies”.
Realizing the dearth of skilled resources in India, v2Web has setup a training center in association with Apptech Arena last year through which it is training students in all modern day technologies. This has enabled the company to have access to a technically skilled talent pool that it utilizes whenever there is a need for manpower in any particular tech area. Owing to such industry-best practices, v2Web today boasts of catering to at least 80 clients each year from across India, US, UK, South Africa and Gulf regions.
Some of its esteemed clientele includes Indian Railways, Ministry of Urban Development, Lemon Tree Hotels, Sterling Holiday Resorts and many others. It does not invest hefty monies on its marketing/advertising efforts, and most of its customer acquisition happens through referrals and word-of-mouth publicity. As a result, the company has a client retention rate of over 90 percent, which is no doubt one of the finest in the industry.
Future Roadmap
When questioned about the company’s future roadmap, Mithilesh says, “Currently, we have a development center in Noida, along with marketing & support centers in Bangalore, Mumbai, Johannesburg and Atlanta. Going forward, we envision serving our clients more efficiently by opening two more development centers – one in Mumbai and one in Abu Dhabi – in the near future”.
Mithilesh Kumar Gupta, Director, v2Web
A Highly Qualified Business Professional, Mithilesh Holds A Pg Diploma In Computer Applications From Delhi University And Mca From Indira Gandhi National Open University. He Has Also Completed Professional Certificate Programs Such As Management Development Program From Xlri Jamshedpur, Pmp Certification From Simplilearn And Even A Certification Course In Sales & Digital Marketing From The Prestigious Iit Delhi. Additionally, He Currently Is Also The Director At Zytech Infra Solution And Specializes In E-Commerce, End-To-End Consulting, Digital Marketing, Project Delivery And Pre Sales Technical Support Areas.
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