During the forecast period, the Asia-Pacific FMCG Logistics Market is expected to develop at a CAGR of roughly 5.5 percent. Food and drinks, personal care, home care, and other consumer goods are examples of fast-moving consumer goods (FMCG). FMCG logistics refers to the storage, warehousing, and value-added services supplied by logistics providers to FMCG enterprises. The consumer goods industry's major growth drivers are changing lifestyles, fast-shifting consumer behaviors, and ease of access. Consumers expect a wide range of products to be available at all times at local and online businesses. To meet this demand, FMCG companies require extremely efficient, adaptable, and long-term global supply chain services from logistics suppliers.
C'SCOR Global Intertrade Corp. is one such consumer goods company in the Philippines that offers high-quality personal care and FMCG items. C'SCOR Global Intertrade Corp. was founded in December 2012 and has since evolved to become a reliable company with an impressive product portfolio and extensive statewide distribution. The firm commenced its journey with a humble beginning, but as its partners and suppliers will attest, it is capable of building brands from the ground up by carefully tailoring an entrance and growth strategy, which begins with identifying a market gap that the brand can address.
C'SCOR Global Intertrade's strength is in personal care distribution. It is the sole provider of DENTISTE Toothpaste, Conceal hair colors, and Sunmum breast milk storage bags with Tiny Buds baby naturals, the most comprehensive personal and home care line for babies, it also carved out a special niche in baby care. Tiny Remedies to alleviate moms' and newborns' minor concerns, as well as the Buds & Blooms Maternity Care line.
By investing in the right avenue, the firm also aids start-ups and other small businesses, as well as helping them to expand their brand and business because it looks for potential rather than margin. "We have a strong presence in both online and offline retail channels, with more than1000 doors for offline. Our staff is also highly aggressive in e-Commerce,, and our brands have received numerous accolades across multiple platforms”, adds Lin Tan CEO and Founder of C’scor Global Intertrade.
To attain the goal, the firm collaborates and plans with the clients. Nowadays, distributors frequently ask brands, about their spending budgets. And distributors do not move until the major corporation provides funding. The firm does not practice this since it is proactive and cost-conscious. The corporation looks for methods to conserve money where necessary, but also for possibilities to invest in the brands. “The firm practiced on the common beliefs "that there is kindness in every heart, that we can build trust with one another, everyone is capable of being a leader, everything we do we believe in challenging ourselves to be better than yesterday, we should think and do things differently, and we should continue challenging ourselves", adds Lin Tan.
The Success Saga
The journey of C’SCOR Global Intertrade was not smooth sailing, but the company persisted, following its heart and hard work; it attributed its success to its team, with everyone contributing in their way, much like a well-oiled engine. Its mantra, 'one team, one dream', consistently propelled the company to new heights. And as it proceeds ahead, the firm aspires to be the market leader in the distribution of high-quality consumer items in the Philippines, and it is constantly on the lookout for products that are uniquely sourced, meticulously evaluated, extensively tested, and carefully selected to meet the highest consumer standards.
Its mantra, 'one team, one dream', consistently propelled the company to new heights
The firm will expand its presence in terms of client relationships and competitiveness in both offline and online selling. Previously, all sales were done offline, but due to the pandemic, all sales are now done online. However, the company feels that offline sales are somewhat better than online sales since customers can touch, smell, and sample the product before purchasing it. So it's a fusion of online and offline platforms to refine it for the demands of clients with products and enhance their experience in choosing products from the same firm.
Lin Yao Tan, Founder & CEO, C'SCOR Global Intertrade
Lin Tan graduated from DLSU University with a major in marketing and had no corporate experience, but she launched her first firm in 2007. She learned the ins and outs of running a business over time, which is why she manages her company in a unique and unconventional manner. "We are not constrained by the red tape and long, arduous processes that are common in large organizations", says Lin Tan. She developed the company to be agile, flexible, and passionate about the brands it grows.