My Branch is a prominent player in the co-working space that was established to bring businesses and people together while also providing convenience and comfort. My Branch boasts a Bouquet of Services that cater to businesses right from Location Scouting to Single Billing handover. The firm works as a one-stop solution for all requirements of the business in terms of managing and maintaining the workspace.
Having presence in more than 50 cities in India, My Branch is lauded for the value that it brings to the table in terms of reach and cutting-edge solutions to the client. Kushal Bhargava, Co-Founder of My Branch engages in an exclusive interaction with ASIA Business Outlook, wherein he walks us through the exceptional services and unique traits of My Branch.
How Do You Differentiate Mybranch From Your Peers In The Market?
There are unconfirmed reports of close to 300 odd co-working players across India. And, in such a competitive industry, distinguishing among the 300 odd co-working counterparts is critical. My Branch is commonly associated with disruption in this space, as we are present in 50 cities across India. Typically, even the largest players in this industry are only present in 6-8 cities across India.
My Branch, on the other hand, is the only company with a presence in more than 50 cities across India, as well as the only coworking player which is present in the Northeast. In terms of disruption, for one looking to establish anywhere in India, My Branch is an ideal partner having a presence in 25+ states.
Whether it’s a Fin Tech, Ed Tech or Distribution company, no one else in the co-working sector can provide them with a solution that allows them to start across 25 states. During the COVID, we established offices in over 20 cities, which is unprecedented in comparison to any other peers in the sector. Another aspect that most of our counterparts lack is that we have our own infrastructure team. We set up our own offices and attempt to achieve as much standardization as possible in as less as 16 days since that is what our corporate clients are looking for. All in all, we bring a lot of value to the table in terms of reach and solutions to the client.
Enlighten Us On The Various Services You Offer On Your Flagship.
We Offer co-working space across India under three categories namely Shared office Space, Managed Office Space, and Virtual Office Space. Shared office space is where corporates share the office space and we provide dedicated solutions within the office. We don’t have an open workstation format, so it’s an office-in-office notion. We provide solutions dependent on the city; in metro areas, we go up to 10,000 square feet, in tier two cities, we go up to four and a half thousand square feet, and in smaller cities, we have a light model that is much smaller, up to 1000 square feet. In the realm of managed office space or built-to-suit services, the client takes up the entire space for itself. Currently, we have managed offices in Pune, Coimbatore, and Delhi. We want to put a lot of emphasis on managed offices this fiscal year, and look at putting up another 10 to 15 managed offices. My Branch’s Virtual Office Space is an additional service that assists in saving a huge cost and gaining ease of doing the business. With a nominal monthly subscription, one can use the business address of their virtual office for GST registration.
Could You Shed Light On Some Of The Case Studies That Would Depict The Efficiency Of Your Services?
We are an expansion ally for our clients and we partner with several firms from various industrial verticals who lay their trust in us. We have a more than 95% of customer retention rate for Enterprise customers and 98% Customer Satisfaction Score. In fact, during the pandemic when businesses were contracting, My Branch witnessed 8% of revenue growth. We have been able to tap into and get the semi government segment onboard as well, which is a difficult challenge in and of itself when it comes to getting PSUs to work in a shared office setting. We have multiple success stories that demonstrate our efficacy, in which clients have come to us and said that they have had revenue increase in the last year just because they were able to expand to tier two cities. There are several clients who have established a presence in all 25 states and have been able to use a local address, which has resulted in a slew of business inquiries and an increase in business because they can demonstrate their presence in all the 25 states across India.
We bring in a lot of value to The table in terms of reach and Solutions to the client
Tell Us About The Company’s Recent Growth And What Is The Future Roadmap?
Our vision has been quite clear and consistent since the beginning i.e., to reach 100 cities. Customer satisfaction has always been our code. And since our customer satisfaction rate is above 98 % on a monthly basis, our client itself is providing us the potential to expand. We already have an order book of 10 more cities, giving us total visibility of 60 cities. Thus, in the next couple of months, the clients will provide us with the roadmap to grow.
Kushal Bhargava, Co-Founder
Kushal, a first-generation entrepreneur and an exemplary business leader, is a qualified Chartered Accountant with a master’s degree in commerce from Mumbai University. He was an active member of the WIRC (Western India Regional Chapter) of ICAI’s Student Committee as well as he started operating a pan-India BFSI business after completing his education. As an innovative and strategic visionary, Kushal creates the vision for MyBranch and is successfully steering the firm to thrive and reach new heights in the industry.
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